Tripartite Standards Campaign

The mark that distinguishes Singapore's progressive employers.

31 Jul 2019 Public education campaigns Age management Caregiving leave Grievance handling Recruitment Term contract employment Work-life harmony

Description

This publicity campaign was first launched in November 2017 to create awareness for and to drive the adoption of the Tripartite Standards initiative amongst employers in Singapore. The Tripartite Standards specifies a series of good employment practices that all employers should implement at the workplace.

By adopting the Tripartite Standards, organisations will be recognised for their fair and progressive employment practices and distinguish themselves as Singapore's progressive employers to their employees and job seekers alike.

The campaign ran across multiple advertising platforms such as Print, Digital, and Social Media sites.